Trust. But always verify.
Discover verified chemical-free, organic and hormone-safe products — every one screened by our AI ingredient scanner before it reaches your family.
The catalogue
Each badge means a full panel passed within the last six months.
Skincare
Single-ingredient, cold-pressed Chilean rosehip seed oil in amber glass. Naturally rich in vitamin A and linoleic acid, it softens fine lines and fades post-blemish marks overnight without clogging pores. Four drops is a full face.
$32.00
Skincare
A stabilised sodium ascorbyl phosphate serum buffered with aloe and ferulic acid — the glow of a classic C serum without the sting or the sulfite preservatives. Evens tone in about four weeks of morning use.
$42.00
Body
Whipped raw Ghanaian shea with jojoba and a whisper of vanilla bean absolute. Thick enough for winter shins and cracked hands, and it melts on contact instead of sitting greasy on the skin.
$28.00
Body
Magnesium hydroxide and arrowroot handle odour for a full day while coconut oil keeps sensitive underarms calm — no aluminium salts, no rash-causing baking soda. Plastic-free push-up tube you can compost.
$16.00
Bath
Cold-process olive and coconut oil soap cured six weeks and scented only with French lavender essential oil. Gentle enough for faces, hard enough to last about two months in a daily shower.
$14.00
Hair
A syndet bar built on coco-glucoside instead of sulfates, with rosemary and nettle infusion for scalp circulation. One bar replaces roughly three plastic bottles and it lathers like the real thing.
$18.00
Bath
Pure magnesium chloride flakes with whole dried chamomile and a little Himalayan salt. Twenty minutes eases aching legs and settles you before bed — no blue dye, no fragrance oil, no slippery residue.
$22.00
Cleaning
Plant-derived caprylyl glucoside with lemon and thyme essential oils cuts kitchen grease and leaves counters food-safe. Comes as a glass bottle plus refill concentrate so you buy the bottle once.
$12.00
Cleaning
A concentrated sugar-surfactant dish soap that rinses clean off glassware without film. Fragranced with cold-pressed sweet orange peel, and kind enough on hands to skip the gloves.
$10.00
Laundry
Sixty-four washes of a simple soda-ash and coconut-soap powder with an oxygen brightener. Works from 30°C, rinses fully out of towels and baby clothes, and ships in a plastic-free kraft tub.
$24.00
Home
300-thread-count bamboo lyocell spun in a closed-loop process, OEKO-TEX tested and finished without formaldehyde wrinkle resins. Sleeps a few degrees cooler than cotton and softens with every wash.
$128.00
Home
100% British beeswax with a cotton wick in a refillable stone vessel — no paraffin soot, no fragrance load, just a faint honey note and 40 hours of warm light.
$34.00
Baby
Three ingredients — organic olive oil, calendula and beeswax — for nappy rash, dry cheeks and cradle cap. Fragrance-free, paediatrician-reviewed and safe if little hands get to it first.
$19.00
Barcode scanner
Point your camera at any product barcode — in a shop or your own cupboard. We identify it, flag endocrine disruptors, PFAS, phthalates and hidden fragrance, then hand you a clean Verafiya alternative.
Point the camera at any product barcode
The standard
The seal is not decoration. It is issued only after a full ingredient panel is read line by line, cross-checked against our flagged-substance registry and re-submitted every six months. If a formula changes quietly, the badge comes off.
Every compound listed, sourced and traced. No proprietary blends, no hidden fragrance.
Endocrine disruptors, PFAS, phthalates and heavy metals are rejected outright.
Formulas change. Our badge expires unless the maker submits a fresh panel.
Certified makers may add this seal to packaging and listings while their panel is current.
From the founder
I started Verafiya after reading the back of a bottle I’d used on my own family for years. Most of what is sold as “clean” simply isn’t — the word costs a brand nothing. So we read every label ourselves, test what we can, and say no far more often than we say yes. Living clean is the long game, and you only get one body to play it with.
Sarah Lynn
Founder & Owner, Verafiya
Makers and shoppers can both put something forward for the Verafiya panel.
